Mila Zhurova conсept agency
Heirs of the 21st Century. Version 3.0
Public Talk Cocktail with Ruben Vardanyan

On April 22, 2019 Moscow Imperial River Yacht Club
On April 22, 2019 Moscow Imperial River Yacht Club housed opening of a club project "Heirs of the 21st Century. Version 3.0", part 1 in the Public Talk pattern with Ruben Vardanyn.

For the first time within the project representatives of successful Russian business dynasties discussed problems of inheritance in contemporary Russia and concepts of "inheritance" and "heritage".

Club project "Heirs of the 21st Century. Version 3.0" was opened by the main speaker of the event Russian social entrepreneur, impact investor and philanthropist Ruben Vardanyan who is also cofounder of Humanitarian initiative Aurora, initiator of the idea and one of founders of Moscow School of Management Skolkovo.

Ruben Vardanyan shared his expertise and practical experience in development and implementation ofsuccession plans for the biggest Russian fortunes. He also discussed unobvious aspects of planning continuity in business and answered questions asked by the guests.

Partners of thw event:

Guta Group presented a unique developer's project «Marsh Island" which might be rightly called trophy assets.

Phoenix Advisors – company created by the social investor and entrepreneur Ruben Vardanyan and his partners and offering services in protection and management of family prosperity preparation of succession plan for wealthy customers.

Lamborghini Moscow (Autodom JSC) – official Lamborghini dealer presented Lamborghini Urus – one of the world's fastest SUVs and Aventador Miura – the last available item of the limited series of 50 cars sold all over the world.

Artioli – aristocratic brand of classical Italian hand-made shoes with 100-years old shoemakers dynasty.

Interior holding Casa Ricca – an acknowledged leader of Russian premium-segment furniture market. They opened the first in Moscow exhibition design center on the area of 5000 m² with flagship salons of well-known brands ща Italian designer's furniture.

Multibrand menswear clothing store St-James sells leading European brands and offers special services for individual orders.

Ideal Day – premium service of healthy food including delivery of ready rations for the whole day taking into account all preferences of customers.

Onegin Vodka – they treated guests to cocktails prepared according to special aristocratic recipes.

Strategic partner of the event PBS Pride – an expert group working in social psychological engineering of persons and organizations.

The event also featured an exhibition of collector's fine art photography from Prolab company.

Famous cellist Boris Andrianov – Triumph prize winner, Russian government prize winner, Grammy nominee – was special guest of the event.

Club project Heirs of the 21st Century. Version 3.0 opened on April 22 will include 4 – 5 events a year and will represent a closed community involving representatives of successful Russian business dynasties. At the second event the guests will be presented with personalized membership cards which entitle the bearer to attending club events and access to Program of Special Club Privileges.

The author of the idea – Mila Zhurova.
The event was organized by Mila Zhurova Concept Agency.